Apple reported a strong second quarter with record revenue and double-digit growth across all geographic segments, driven by exceptional demand for the iPhone 17 lineup and record Services revenue. The company also announced a new $100 billion share repurchase authorization and a 4% increase in its quarterly dividend.
Total net sales reached $111.2 billion, up 17 percent year over year, setting a new March quarter record.
positiveDiluted earnings per share was $2.01, up 22 percent year over year, also a new March quarter record.
positiveiPhone revenue set a new March quarter record, fueled by strong demand for the iPhone 17 lineup.
positiveServices revenue achieved a new all-time record.
positiveAll geographic segments experienced double-digit growth year over year.
positiveInventories increased to $6.747 billion from $5.718 billion in the prior year, a 17.9% increase, outpacing the 17% revenue growth.
attentionWhile overall operating expenses increased by 23.5% year-over-year ($18.896B vs $15.278B), R&D expenses grew by 33.5% ($11.419B vs $8.550B), indicating a significant investment in future products.
attentionMac revenue saw a slight decrease of 0.9% year-over-year ($8.399B vs $7.949B in the prior year's six-month period, but a slight increase from $7.949B to $8.399B for the quarter).
attentionMargin expansion indicates improving profitability and operational efficiency. Measured in basis points (bps): 100 bps = 1.0%.
| Segment | Current | Prior Yr | YoY | % Total |
|---|---|---|---|---|
Americas | N/A | — | — | — |
Europe | N/A | — | — | — |
Greater China | N/A | — | — | — |
Japan | N/A | — | — | — |
Rest of Asia Pacific | N/A | — | — | — |
iPhone | N/A | — | — | — |
Mac | N/A | — | — | — |
iPad | N/A | — | — | — |
Wearables, Home and Accessories | N/A | — | — | — |
Services | N/A | — | — | — |
| Total Revenue | $0.00M | — | — | 100.0% |
Segment performance shows business unit health and growth drivers.
Apple reported its best March quarter ever with record revenue and double-digit growth across all geographic segments.
iPhone 17 lineup showed extraordinary demand, driving a March quarter revenue record.
Services achieved yet another all-time record, highlighting the growing importance of this segment.
Commentary excerpts from earnings call transcripts provide management's perspective on performance, strategy, and outlook. Always review full transcripts for complete context.
Operational metrics provide insight into business drivers and customer engagement beyond traditional financial measures.